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Single Awareness Day
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The week or so after Christmas usually sees the tinsel and holiday lights replaced by boxes of Valentine's and heart-shaped everything. But not everyone is thrilled with the annual celebration of sweethearts; a growing number of Americans are single on Valentine's Day — and loving it.
As so many rom-coms are fond of reminding us, there's still a lot of societal anxiety surrounding being "un-paired," especially on Valentine's Day. So the un-attached have begun to seek their validation and solidarity on February 14th, celebrating Singles Awareness Day, the only partly ironic alternative to our national celebration of romance.
The response to the commercialization of a holiday that turns from childhood fun into a full-blown anxiety-fest for some people is to treat yourself rather than some significant other. Just check out this infographic we've whipped up on these two competing holidays. Singles Awareness revelers send themselves (or their happily single friends) flowers, candy and (as we always recommend) gift baskets, just as they would on Valentine's for their significant others. But the tone is decidedly different.
Are you one of the happily single going into this year's national love fest? Are you going out with friends? Do you look good in black and green?

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Mrs. Fields Cookies
The original Mrs. Fields Cookie! Our fresh baked personalized cookie gifts & gourmet cookie gift baskets are guaranteed to impress. Order gourmet cookies online and have them delivered to your friends, family, and colleagues.
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Spread holiday cheer to all your friends and family with one of Mrs. Fields’ gourmet Holiday gift baskets and Christmas cookie tins. Shop our collection of Holiday cookies and gift baskets and discover the perfect gift that will be sure to bring a smile to everyone’s face. Choose from freshly baked brownies and Nibblers™, or our soft and tasty classic chocolate chip cookies – you’ll find the sweetest gift baskets for everyone at Mrs. Fields™. Order online or in-store to have your Holiday gifts delivered!
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*Discount codes cannot be combined with another code and are not valid on items already on sale, prior orders, or in-store pickups. Holiday deals and bulk items cannot be combined with a discount code; price is as marked. You’re already getting the sweetest deal!
Mrs. Fields Cookies
The original Mrs. Fields Cookie! Our fresh baked personalized gifts & gift baskets are guaranteed to impress.
See our cookie gifts
- Holiday
- Gourmet Gifts
- Gift Occasion
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Shop By Product
- Mrs. Fields® Signature Products
- The Crimson Collection
- Gourmet Cookie Cakes
- Cookies & Nibblers®
- Frosted Cookies
- Brownie Bites
- Mrs. Fields® Hand-Dipped Berries
- Gourmet Coffee Cakes
- Treats & Other Sweets
- Gourmet Gift Tins
- Gourmet Gift Baskets
- Chocolate Chip Cookie Gifts
- Treat of the Month
- Nut-Free Gourmet Gifts
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