When Debbi Fields opened the first Mrs. Fields store in Palo Alto, California in 1977, she was often found walking outside her storefront with a tray of warm cookies, giving them away to passers by. While that must have seemed like a poor business decision to some, she soon proved any skeptic wrong. Giving the cookies away always led to a line of customers out the door–customers who returned again and again for the best cookies they’d ever tasted. When asked about it, Debbi said, “To me what mattered most was never to register more sales in the cash register. The only thing that mattered to me was to register a smile on a customer’s face.”
This blog, Mrs. Fields Secrets, was started in 2009 as an extension of that same philosophy. We at Mrs. Fields are proud of our 35-year heritage of sharing our best with you, our friends, fans, and fellow cookie lovers, whether it’s at our stores, in our gifts, or on our blog. It’s just how we do things.
Each week on this blog you’ll find a fabulous new recipe, prepared and baked in a real home kitchen, photographed and shared with you. You’ll also find great tips, new products, inspirations from around the Internet, and oodles of incredible giveaways. Because all these years later, we still want to register that smile.